About Us

Thank You for Choosing Williams Traverse City

The team at Williams Traverse City would like to welcome you to our dealership group, where we’re confident you’ll find the vehicles you’re looking for at a price you can afford. Come and check out our full selection of new vehicles, or get a great deal on a reliable pre-owned model. No matter which vehicle you decide on, our professional finance teams will help you get settled with a competitive financing or lease plan.

When you’re looking for quality auto maintenance and repairs, you can always count on the professional technicians in one of our service departments as well, where we handle everything from oil changes and filter replacements to powertrain and drivetrain repairs. Schedule an appointment today, or purchase parts from us to handle maintenance and repairs on your own!

Lots of folks count on the high-quality vehicles and services found at Williams Traverse City, and we look forward to living up to our reputation every day. You’ll be pleasantly surprised at how professional and cordial you’ll be treated every-time you visit one of our facilities in person or virtual!  Stop in and see us today, or contact our staff with any questions!

Our Locations

Williams Chevrolet

Shop Williams Chevrolet New Cars

2600 N. U.S. 31 S., Traverse City, MI 49684 Sales: (231) 486-5476 Service: (231) 421-6747 Parts: (231) 437-7009
Sales
Mon - Fri:
8:30 AM - 6:00 PM
Sat:
9:00 AM - 3:00 PM
Sun:
Closed
Service
Mon - Fri:
7:30 AM - 6:00 PM
Sat - Sun:
Closed
Parts
Mon - Fri:
7:30 AM - 6:00 PM
Sat - Sun:
Closed
Concierge
Mon - Fri:
7:30 AM - 5:00 PM
Sat - Sun:
Closed
Williams Honda

Investigate Williams Honda New Cars

2650 U.S. 31, Traverse City, MI 49684 Sales: 231-928-5472 Service: 231-928-5477 Parts: 231-928-5464
Sales
Mon - Fri:
8:30 AM - 6:00 PM
Sat:
9:00 AM - 3:00 PM
Sun:
Closed
Service
Mon - Fri:
7:30 AM - 6:00 PM
Sat - Sun:
Closed
Parts
Mon - Fri:
7:30 AM - 5:00 PM
Sat - Sun:
Closed
Bodyshop
Mon - Fri:
8:00 AM - 6:00 PM
Sat - Sun:
Closed
Williams Kia

And Evaluate Williams Kia New Cars

2750 U.S. 31, Traverse City, MI 49684 Sales: 231-928-5553 Service: 231-928-5546 Parts: 231-928-5567
Sales
Mon - Fri:
8:30 AM - 6:00 PM
Sat:
9:00 AM - 3:00 PM
Sun:
Closed
Service
Mon - Fri:
7:30 AM - 6:00 PM
Sat - Sun:
Closed
Parts
Mon - Fri:
7:30 AM - 6:00 PM
Sat - Sun:
Closed
Bodyshop
Mon - Fri:
8:00 AM - 6:00 PM
Sat - Sun:
Closed

Shop Williams Value Priced Used Cars

2600 N. US 31 S., Traverse City, MI 49684 Sales: 231-946-4111
Sales
Mon - Fri:
8:30 AM - 6:00 PM
Sat:
9:00 AM - 3:00 PM
Sun:
Closed
Williams AutoMax

Shop Williams AutoMax Premium Used Cars

2600 N US 31 S., Traverse City, MI 49684 Sales: 231-946-1111
Sales
Monday - Friday:
8:30 AM - 6:00 PM
Saturday:
9:00 AM - 3:00 PM
Sunday:
Closed
Williams Traverse City 44.7266888, -85.6470406.